DOI: 10.1177/09708464231209449 ISSN: 0970-8464

Impact of Demographics on Managerial Competencies of Small Business in South Andaman Islands

Treemurutulu B

This study aims to examine how demographic factors of entrepreneurs affect the managerial competencies of small businesses in South Andaman and to measure the managerial competencies according to demographic features such as education levels, experience, age, marital status and gender. The study used a primary survey sample size of 338 respondents of entrepreneurs of micro and small businesses. This study used statistics of the Chi-square test, independent samples t-test and ANOVA. The finding shows that the business experience and education qualification of the entrepreneurs played a significant role in the managerial competencies of MSE owners in the Islands region. This article also found that a majority of respondents interested in selling their products mainly targeted customers in South Andaman. The study will be helpful to small enterprises and implementing government agencies in the Andaman and Nicobar Islands. The study’s main contributions to demographic variables of entrepreneurs bolster the business competencies in the Islands region.

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