The Global Footprint

An important way to implement what we as researchers in international business do in our research are by teaching programs and other ways of communication with the business and the professional community. Many business schools have added the words “global” to their course catalogs and brochures, but how many business schools have developed and implemented a comprehensive global approach to education? And how many are taking a true measure to see how global they really are? This article discusses how to implement such an approach.