DOI: 10.1145/3816995 ISSN: 2573-0142

Seeing the Politics of Decentralized Social Media Protocols

Tolulope Oshinowo, Sohyeon Hwang, Amy X. Zhang, Andrés Monroy-Hernández

Calls to decentralize feed-based social media have been driven by concerns about the concentrated power of centralized platforms and their societal impact. In response, numerous decentralized social media protocols have emerged, each interpreting “decentralization” in a different way. We analyze four such protocols (ActivityPub, AT Protocol, Nostr, and Farcaster) drawing on protocol documentation, media coverage, direct usage, and semi-structured interviews with protocol developers and experts to situate each protocol within its socio-technical goals. To support this analysis, we develop a grounded lexicon that facilitates the description and comparison of analogous components across each protocol. With it, we show how each protocol distributes control over key components differently, shaping who holds power over critical aspects such as user identity, curation, and infrastructural ownership. By examining protocols as socio-technical artifacts, we show how they prioritize different values and make distinct trade-offs, providing CSCW researchers with a lens to more effectively evaluate and design future decentralized social media systems.