Rethinking Social Alliances: From Multistakeholder Alliances to Ecosystems of Social Value Creation
Montserrat Rodriguez-Cotilla, Diana Barrón Villaverde, Ana Blanco-ArizaThis article analyzes the evolution of multistakeholder alliances in the context of social value creation. It mainly explores their next stage of evolution and understands their key characteristics. A qualitative approach was adopted, employing focus groups with leaders from four multistakeholder networks actively implementing programs in Latin America. Data analysis was conducted using the Atlas Ti software and NVivo software. The discussions were transcribed, and responses were systematically coded to extract insights into the main concepts related to value creation, mission, and impact. The results underscore the critical role of training for members in multistakeholder alliances, emphasizing collaboration among companies, governments, and the social sector to drive change through a unified agenda. The discussion stresses the importance of knowledge-sharing to ensure continuous positive transformation within the network. Accordingly, the article contributes valuable insights into the ongoing development of multistakeholder alliances and elucidates their mission and impact in the Latin American context.