DOI: 10.1108/jpif-07-2026-0146 ISSN: 1463-578X

Real Estate Insights: Artificial intelligence and the future-proofing of the property profession

Graeme Newell

Purpose

Artificial intelligence (AI) is having a significant effect on the property industry at many levels. This paper identifies strategies for property academics and professional bodies to build into their property programmes to future-proof property graduates in their careers.

Design/methodology/approach

This paper uses the author’s over 50 years of property education and property research experience to reflect on recent developments with AI to identify effective strategies to future-proof property graduates’ careers.

Findings

Effective strategies are identified for changes in the current property programmes. These strategies involve a stronger focus on interpretation and decision-making skills and a deeper knowledge and experience of the property markets. A range of strategies are identified to incorporate into more resilient property programmes going forward.

Practical implications

Strategies are identified for property programmes to enable property students to develop skills that will see them as more resilient to the impact of AI in their property careers, particularly in the early stages of their career as they build up their property industry experience. Higher quality property graduates will be the industry outcome.

Originality/value

This insight draws together a wide range of issues relating to changes in property programmes needed for building up the resilience of property students to the impact of AI on their careers. Effective strategies are identified for future-proofing students to the impact of AI in their property careers.

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