Impact of Integrated Yoga Therapy on the Perceived Stress, Attention Level, and Financial Performance Among Stock Market Investors
Jisha Yeshvandh, Rithika Keshav, Mangesh Pandey, Natesh BabuAbstract
Background:
The stock market is crucial to the economy, investors playing a critical role in wealth creation. However, more than 95% of investors experience losses, primarily due to psychological, or behavioral obstacles. Fluctuating stress levels, lack of emotional control, delayed decision-making, indecision, lack of concentration, and unclear goals, are commonly cited reasons for most investors losing money in the stock market.
Objectives:
This study tries to find if practicing yoga can help such investors to mitigate the perceived stress, enhance the attention levels, and thereby increase the financial performance in terms of Return on Investment.
Methods:
In this study, stock market investors with a minimum of three months of experience were selected using a snowball sampling approach. Participants were then assigned to either the experimental or control group based on their convenience. The dependent variables of interest included the perceived stress scale (PSS), the attention control scale (ACS), and return on investment (ROI).
Results:
Investors in the experimental group underwent a 30-day yoga intervention. Results revealed a statistically significant reduction in perceived stress (
Conclusion:
The findings suggest the potential effectiveness of yoga as a strategy to enhance mental well-being and financial performance in Stock Market Investors.