Crisis Management

Abstract

Corporate conformance in practice is needed to maintain a social license to operate, as discussed in this book. When conformance is violated, there is a need for measures to restore conformance and regain the social license to operate. Required measures have to align with expectations, values, and norms of stakeholders. Successful measures tend to be the result of communication with stakeholders based on creative ideas regarding opportunities for change. Therefore, creativity is an important element when violation has occurred. Creative ideas are characterized by novelty and usefulness.