DOI: 10.3390/su18168413 ISSN: 2071-1050

Behavioural Readiness for Renewable Energy Communities: Extending the Theory of Planned Behaviour Through Multidimensional Motivations

Vito Bobek, Tine Harnik, Tatjana Horvat

Renewable energy communities (RECs) are increasingly recognised as important instruments for accelerating the transition towards decentralised, low-carbon energy systems. However, technological progress and supportive policies alone cannot ensure their success, as participation depends largely on citizens’ behavioural readiness. This study investigates the behavioural determinants of participation in renewable energy communities by extending the Theory of Planned Behaviour (TPB) with four motivational dimensions: environmental, economic, technical, and social. A quantitative cross-sectional survey of 174 household electricity users in Slovenia was analysed using Partial Least Squares Structural Equation Modelling (PLS-SEM). The findings show that environmental and economic motivations were positively associated with Attitudes, Technical Motivation was positively associated with Perceived Behavioural Control, and Social Motivation was positively associated with Subjective Norms. These TPB constructs are positively associated with behavioural readiness to participate in renewable energy communities. A supplementary exploratory multi-group analysis suggested possible differences between prosumers and conventional consumers. Prosumer status reflected individual household renewable electricity production and not verified REC membership, while Behavioural Readiness captured prospective stated intention and willingness rather than observed participation. However, because the prosumer subgroup comprised only 15 respondents, these group-specific patterns should be interpreted cautiously and require confirmation in larger and more balanced samples. The study extends the Theory of Planned Behaviour by integrating a multidimensional motivational framework and conceptualises participation in renewable energy communities as a socio-technical behavioural process. The findings provide empirically informed insights for policymakers, municipalities, and renewable energy community developers seeking to support citizens’ behavioural readiness to participate in renewable energy communities.

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